Monday, May 24, 2010

How Food Stylists Make Food Look Almost Too Good to Eat

NPR ran a fascinating article about people who specialize in making food presentable for menus, television, and other forms of advertising. Here's an example:

"Food stylist Delores Custer tells NPR's Guy Raz that she looks for "flakes with character" and arranges them one by one on the spoon for maximum appeal. That pristine splash of milk? It might be sculpted acrylic. Or it might be a digital illustration or even Elmer's glue — but it's definitely not milk. Real milk would make the cereal soggy and unappealing on camera...."

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